The Awakening of Divine Joy

We have aged our homemade organic brown sugar shochu "Prestigious Sake of the Land Where the Sun Rises" in six types of barrels: bourbon, sherry, red wine, brandy, rum, and scotch.
After aging the "Prestigious Sake of the Land Where the Sun Rises" in tanks for 10 to 17 years, it is further aged in barrels for 2 years. While you can still distinctly taste the brown sugar shochu, you can also enjoy the unique flavors imparted by each type of barrel.

You can download the poster for "The Awakening of Divine Joy" from the link below.

Asahi's Island Mikan Shochu

Using only island mikans from Kikai Island and brown sugar from Kikai Island, we have created a delicious liqueur with our shochu "Prestigious Sake of the Land Where the Sun Rises."
A drink for health and beauty: Asahi's Island Mikan Shochu.
Enjoy it chilled straight, on the rocks, or with soda!

You can download the poster for Asahi's Island Mikan Shochu from the link below.

Takararo with Soda

The POP for "Takararo," which tastes great with soda, is now complete.
Perfect for the upcoming season. We recommend the refreshing and delicious soda mix!

You can download the POP for Takararo with soda from the link below.

For the version without a price section, click here.

Takararo

In celebration of the 100th anniversary of Asahi Shuzo's founding, we have further refined the taste of our brand "Takararo" and redesigned the bottle.
The logo, designed to evoke the image of a cloud firework rising into the blue sky, is placed on a white bottle, giving it a fresh and elegant appearance. The fruity flavor can be enjoyed in various settings and pairs well with both Japanese and Western cuisine.

Takararo 300ML

The new drinkable size "Takararo" is now available!
With a small, cute bottle and an alcohol content of 12%, you can chill it and drink it as is.